The media, advertising and digital industries are going through a big transformation these years and have been networking tightly with each other. Along with innovations and high-tech solutions, industry participants confront new challenges in many other areas: privacy, identity, measurement, targeting and addressability. But on the other hand, new challenges also reveal new opportunities to design entirely new products and implement new technologies.
These opportunities mostly encourage digital ad communities to cooperate with other industry counterparts to promote their businesses and lead to successful outcomes. While online interaction works for them to analyze the campaign performance and bring up solutions to reach the best results, offline events are to help advertisers, publishers, and content creators get acquainted with the latest innovations of colleagues and find mutually beneficial cooperation.
We have gathered the most promising Ad Tech events for 2022, where you can meet with your colleagues and potential partners from different parts of the world in person.
1. Digital Media Summit
Date: May 17, 2022
Location: New York, the US
Estimated cost: TBD
The last 2021 Digital Media Summit incorporated over 500 CEOs and top executive leaders in the industry. It represents a perfect networking atmosphere where every participant becomes a speaker. Such representatives of prominent companies and leading investors are to partake in the summit: CEOs from Google, Yahoo, GroupM, Microsoft Advertising, TVision, Ampersand, and many others. Also, participation in this event brings an opportunity to network directly with the largest acquirers in the media segment.
2. Programmatic I/O LV
Date: May 23-25, 2022
Location: MFM Grand Las Vegas, the US
Estimated cost: $1,795 – $1,995
Focusing on programmatic media and marketing, Adexchanger will bring to the table insightful presentations and in-depth workshops in Las Vegas. This two-day networking event with programmatic leaders from Disney, Paramount+, TikTok, Samsung Ads, Magnite, Inmobi, and others will take brands, publishers, and marketing agencies to a productive panel discussion where major challenges in the programmatic area will be raised and invaluable solutions will be offered on CTV trends, privacy, cookie policies, measurement, data, platforms, etc.
3. Digiday Publishing Summit
Date: September 19-21, 2022
Location: Miami, Florida, the US
Estimated cost: $3,295 – $5,095
Along with new challenges, media companies might encounter some difficulties in following their business model. That’s why this summit is specifically created for industry players to help them provide analysis of their methods and tools applied and find out other valuable options to enhance their business. In addition, at the event, they will get an opportunity to hear how other media companies are building and adjusting their business models.
4. Programmatic I/O NY
Date: October 17-18, 2022
Location: New York, the US
Estimated cost: TBD
This creative event will take attendees on the journey of interactive discussions and receiving exclusive intel, insights and strategies to advance digital marketing initiatives. In two days, there will be three topical sessions devoted to three key areas: identity, CTV and marketing strategies. Over 30 expert speakers will disclose the buy and sell sides of the programmatic media and marketing.
5. Digiday Media Buying Summit
Date: October 17-19, 2022
Location: Miami, Florida, the US
Estimated cost: $2,995 – $4,995
Each year of running a business brings new demands as well as challenges. Media companies strive to make accurate targeting and provide appropriate measurement tools to stand out on the market. The question of team strength is also crucial to keeping an authentic voice. These and other challenges will be discussed at this summit.
6. ATS Madrid 2022
Date: May 11, 2022
Location: Madrid, Spain
Estimated cost: €299 – €499
The latest digital breakthroughs (the metaverse, AI in promoting data privacy, targeting and reaching customers, etc.) in the advertising and marketing industries have uncovered the importance of increasing the value of consumers’ data and providing a high level of its protection. This one-day event in Madrid gathers senior stockholders across the marketing, media and commerce industries for insightful panel discussions, fireside chats and other activities to deliver new strategies and approaches to taking digital to the next level.
7. Advertising Week Europe
Date: May 16-19, 2022
Location: London, the UK
Estimated cost: £150 – £999 (for students £99)
This event is devoted to celebrating London’s contribution to the global creative landscape. All industry players within advertising are welcome to explore regular stages, determining it as Creative Capital in Tech Lab, Innovation, Great Minds, Creativity, Marketplace, and Amazon ads studios. In addition, the future perspectives of the Creative Capital will be discussed at each stage. Advertising Week Europe is a hybrid offline/online conference in which streamed content will be live and available on-demand for 30 days.
8. Programmatic Pioneers Summit
Date: May 24-25, 2022
Location: London, the UK
Estimated cost: £499 – £1,799
One more Ad Tech event will take place in London, bringing together programmatic experts from Europe’s leading brands, publishers, and agencies. At this summit, they will raise challenging topics shaping the media landscape. Attend to meet up with the brightest minds and receive invaluable insights on improving consumer engagement across multiple channels, ad performance and management in a cookieless environment, using the power of CTV for better reach, and other key points.
9. Interact 2022
Date: May 25-26, 2022
Location: Madrid, Europe
Estimated cost: €440
After two years of virtual hosting, Interact is back in person to gather the leading advertisers, media owners, publishers and agencies from capital cities across Europe to share their best practices and get inspired. This two-day conference will provide insightful keynote speeches, productive panel discussions, and other networking opportunities. In addition, the agenda incorporates a wide range of topics focused on rebooting the digital advertising ecosystem.
10. Affiliate World Europe
Date: July 6-7, 2022
Location: Barcelona, Spain
Estimated cost: €709 – €1,109 (after May 12, the price rises)
The two-day conference event in picturesque Barcelona represents a networking destination for affiliate marketers and eCommerce entrepreneurs. Invited experts as speakers will bring to the table valuable solutions to create data-driven strategies and innovative ideas on eCommerce and affiliate marketing. Last year’s conference gathered 4000+ attendees from 110+ countries and resulted in 150+ affiliate networks.
11. DMEXCO
Date: September 21-22, 2022
Location: Cologne, Europe
Estimated cost: available from July
DMEXCO (Digital Marketing Exposition & Conference) is a great opportunity for media and marketing professionals. They will come together with tech pioneers and take part in mindful discussions and fireside chats. This conference focuses on key points to improve digital business and implement innovations to take it to the next level. In 2021, it hosted more than 20,000 attendees.
12. Dublin Tech Summit
Date: June 15-16, 2022
Location: Dublin, Europe
Estimated cost: €389 – €778
Dublin Tech Summit (DTS) is an excellent place for tech experts and business representatives to get engaged directly. This 2-day conference opens the door to productive discussions and exclusive experience exchange from the 200 leaders on stage in the high-tech industry. Also, DTS creates a favorable networking environment to meet prospective clients, and connect with partners in the tech space.
13. Advertising Week Asia
Date: May 31 – June 2, 2022
Location: Tokyo, Japan
Estimated cost: $100 – $653
Advertising Week Asia (AWAsia) represents a creative initiative that gathers the world’s greatest minds from technology, business, brands, media and creative agencies. This 3-day conference will be held in a hybrid format, offline and virtually which is great progress over the last two years. Over 100 sessions are to conduct and more than 300 speakers are expected to participate and share insights on evolving the business space, talking over innovations and the most noteworthy trends today.
14. Advertising Week APAC
Date: August 2-3, 2022
Location: Sydney, Australia
Estimated cost: $199 – $1,299
The business industry in its variety keeps growing on different continents. Thus, Advertising Week APAC (AWAPAC) is purposely organized to gather technology, marketing, media and creative industries in Asia to drive changes. About 80 seminars and workshops are waiting for attendees to brainstorm and receive invaluable insights from 150+ speakers. This conference will be available in person and live in a beautiful place Luna Park in Sydney.
15. ATS Singapore 2022
Date: September 21-22, 2022
Location: Singapore
Estimated cost: SGD399 – SGD499 (From June 1 the price rises)
ATS 2022 conference in Singapore discovers interactive networking and creative ideas on how to keep brand awareness and stand out from the competitors in the advertising and marketing areas. Various topics will be discussed related to challenges in adapting to the cookieless advertising environment and reaching new audiences on this landscape, fresh opportunities for buyers and sellers to get control over their businesses alongside improving the customer experience and many other keynotes. Meet up with the digital experts to take the APAC region’s businesses to the next level.